Privacy Policy – add7 | Your Data Rights Explained

Introduction

add7 operates as Bangladesh's trusted online casino and sports betting platform. This Privacy Policy describes in clear terms what personal data we collect from users who register and play on add7, how that data is used, with whom it may be shared, and the rights available to you as a user. By accessing or using the add7 platform, you acknowledge that you have read and understood the practices described in this policy.

This policy applies to all users of the add7 website, mobile browser experience, and any associated services. It covers all data processing activities carried out by add7, including those relating to account registration, gameplay, payment processing, customer support interactions, and marketing communications.

We may update this Privacy Policy periodically to reflect changes in our services, legal obligations, or best practices. When a material change is made, we will notify registered users via email or a prominent in-platform notice. We encourage you to review this page regularly so that you remain informed about how add7 safeguards your data.

Information We Collect

add7 collects personal information that is strictly necessary to provide you with a safe, compliant, and enjoyable gaming experience. We collect information across three broad categories: information you provide directly, information collected automatically, and information we receive from third-party payment processors.

Information You Provide Directly

Full name and date of birth (required for age verification — players must be 21 years or older)
Email address and mobile phone number (used for account access and security alerts)
Residential address (required for identity verification and fraud prevention)
Government-issued identification documents (National ID, passport, or driver's license — for KYC compliance)
Account preferences, communication settings, and responsible gaming limits you set manually

Information Collected Automatically

IP address, device type, operating system, and browser type (for fraud detection and regional compliance)
Session duration, pages visited, navigation patterns, and in-game actions
Time-stamps for logins, logouts, deposits, withdrawals, and bets placed
Cookies and similar tracking technologies as described in the Cookies section below

Information From Payment Processors

Transaction reference numbers and partial payment account identifiers from bKash, Nagad, Rocket, and Upay
Payment status confirmations (success, failure, pending) used to credit or reverse transactions
Bank name for transactions processed via Dutch-Bangla Bank, City Bank, BRAC Bank, or other banking partners

How We Use Your Information

add7 uses the information we collect solely to operate and continuously improve the platform. Specifically, we use your personal data for the following purposes:

Account creation, identity verification, and ongoing account management (including KYC and age verification for the 21+ requirement)
Processing deposits and withdrawals via bKash, Nagad, Rocket, Upay, and banking partners, and maintaining accurate transaction records
Delivering customer support, responding to disputes, and investigating any technical issues affecting your account or gameplay
Detecting and preventing fraud, money laundering, and other prohibited activities, in accordance with applicable legal requirements
Personalising your experience on add7 — including game recommendations, bonus offers relevant to your play style, and language preferences
Sending transactional notifications (deposit confirmations, withdrawal updates, security alerts) and, where you have consented, promotional communications about new games, bonuses, and seasonal events
Maintaining responsible gaming safeguards, including monitoring for signs of problem gambling and enforcing self-exclusion or deposit limits set by the user

We do not use your data to build advertising profiles that are sold to third parties, and we do not engage in algorithmic profiling that would produce legal or similarly significant effects without a human review process.

Sharing of Information

add7 does not sell, rent, or trade your personal information to unaffiliated third parties. We share data only in the limited circumstances described below, and always with the aim of operating our platform safely and lawfully.

Payment Service Providers

To process deposits and withdrawals, we share limited transaction data with payment providers including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Visa, and Mastercard. These providers process data under their own privacy policies and are bound by applicable financial regulations.

Technology & Platform Partners

We use carefully vetted third-party technology providers for functions such as platform hosting, fraud analytics, customer support tools, and game delivery (game studios such as Pragmatic Play, Evolution Gaming, Spribe, and Ezugi). These partners receive only the minimum data necessary to perform their contracted services and are prohibited from using your data for their own purposes.

Legal & Regulatory Obligations

We may disclose personal information where required to do so by law, court order, or competent regulatory authority. This includes cooperation with law enforcement agencies investigating financial crime, fraud, or illegal gambling. We will notify you of such disclosures where legally permissible.

Business Transfers

In the event of a merger, acquisition, or sale of all or substantially all of add7's assets, user data may be transferred to the successor entity. You will be notified of any such transfer and any change in the applicable privacy policy at least 30 days before the transfer takes effect.

Cookies & Tracking

add7 uses cookies and similar tracking technologies to keep you logged in, remember your preferences, and understand how users interact with the platform so we can improve it. We deploy cookies only where they serve a legitimate function.

Essential Cookies

These cookies are strictly necessary for the platform to function. They maintain your login session, remember your language preference, and keep your account secure during a browsing session. You cannot opt out of essential cookies while using add7, as they are fundamental to its operation.

Analytics Cookies

We use analytics cookies to understand aggregate user behaviour on the platform — for example, which games are most popular, which pages load slowly, and where users encounter errors. This data is processed in aggregated, anonymised form and is used exclusively to improve the add7 experience. You may opt out of analytics cookies via your browser settings.

Managing Your Cookie Preferences

Most modern browsers allow you to view, manage, delete, and block cookies. Instructions for managing cookies in popular browsers are available in each browser's help documentation. Please be aware that disabling essential cookies will prevent you from logging into your add7 account and using core platform features.

We do not use advertising or retargeting cookies, and we do not allow third-party advertising networks to place cookies on your device through the add7 platform.

Data Security

add7 takes data security seriously. We implement technical and organisational measures designed to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include industry-standard SSL/TLS encryption for all data in transit, secure server infrastructure, access controls limiting data access to authorised personnel only, and regular security reviews.

Passwords stored on the add7 platform are hashed using strong one-way cryptographic algorithms. We strongly advise all users to choose a unique, complex password for their add7 account and to never share login credentials with anyone. add7 support staff will never ask you for your password.

Despite our best efforts, no data transmission over the internet or electronic storage system is entirely immune to risk. In the event of a data breach that is likely to result in a high risk to your rights, add7 will notify affected users promptly and take all reasonable steps to mitigate harm.

Your Rights

As a user of the add7 platform, you have the following rights with respect to your personal data. To exercise any of these rights, please contact us at [email protected] with your registered email address and a description of your request. We will respond within 30 days.

Right of Access — you may request a copy of the personal data add7 holds about you
Right of Rectification — you may request correction of any inaccurate or incomplete personal data
Right of Erasure — you may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to our legal retention obligations
Right to Restrict Processing — you may request that we limit how we use your data in certain circumstances
Right to Data Portability — you may request a structured, machine-readable copy of data you have provided to add7
Right to Object — you may object to processing of your data for direct marketing purposes at any time; this right is unconditional and we will act on it immediately

Please note that some rights are subject to legal limitations. For example, we are required by financial regulations to retain certain transaction records for a specified period, and we cannot delete this data on request during that retention window. We will always explain clearly if a limitation applies to your specific request.

Data Retention

add7 retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. Account data is retained for the duration of your active account plus a period of up to seven years following account closure, to comply with financial record-keeping requirements. Gameplay logs and transaction histories are retained for a minimum of five years in accordance with standard anti-money-laundering obligations.

Marketing data, such as records of your communication preferences, is retained only for as long as you maintain an active account or until you withdraw your consent, whichever is earlier. After the applicable retention period has expired, data is securely deleted or anonymised so that it can no longer be linked to you personally.

Minors & Age Restriction

add7 strictly prohibits use of the platform by anyone under the age of 21. This is a firm policy with no exceptions. We do not knowingly collect personal data from individuals under 21 years of age. All new account registrations require date-of-birth verification, and accounts flagged as belonging to a person under 21 will be closed immediately and any outstanding balance returned in accordance with our Terms & Conditions.

If you are a parent or guardian and believe that a minor may have registered on add7 using false information, please contact us immediately at [email protected]. We will investigate the matter promptly, close the account if the concern is confirmed, and ensure any personal data collected in relation to that minor is deleted without undue delay.

Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or to the way add7 processes your personal data, our team is ready to assist you. We aim to respond to all privacy-related enquiries within 48 hours and to resolve substantive requests within 30 days.

Email us at: [email protected]

Please include your full name, registered email address, and a clear description of your request or concern. For identity verification purposes, we may ask you to confirm additional details before processing sensitive data requests.

Privacy Policy — add7